Dilbert’s Seven Arguments for PBL

Engineer  Dilbert Corporate Shuffle
Engineer Dilbert Corporate Shuffle

Spoiler alert: This wasn’t written by Dilbert and I’m the one making the case for PBL. I ran across a clever piece by Scott Adams (creator of Dilbert) entitled How to Get a Real Education, Wall Street Journal (April 9, 2011). It caught my attention for two reasons: 1. I went to the same college nearly a decade earlier and worked in a similar (maybe the same) campus coffee house. 2. The seven lessons he learned are the core of what makes Project Based Learning (PBL) an essential form of instruction in K-12 schools.

Excerpts from Adam’s piece are in regular font.

I’ll interject my PBL comments in italics.

Adams writes …. I speak from experience because I majored in entrepreneurship at Hartwick College in Oneonta, N.Y. Technically, my major was economics. But the unsung advantage of attending a small college is that you can mold your experience any way you want.

There was a small business on our campus called The Coffee House. It served beer and snacks, and featured live entertainment. It was managed by students, and it was a money-losing mess, subsidized by the college. I thought I could make a difference, so I applied for an opening as the so-called Minister of Finance. I landed the job, thanks to my impressive interviewing skills, my can-do attitude and the fact that everyone else in the solar system had more interesting plans.

Marketing  Dilbert Corporate Shuffle
Marketing Dilbert Corporate Shuffle

The drinking age in those days was 18, and the entire compensation package for the managers of The Coffee House was free beer. That goes a long way toward explaining why the accounting system consisted of seven students trying to remember where all the money went. I thought we could do better. So I proposed to my accounting professor that for three course credits I would build and operate a proper accounting system for the business. And so I did. It was a great experience. Meanwhile, some of my peers were taking courses in art history so they’d be prepared to remember what art looked like just in case anyone asked.

… That was the year I learned everything I know about management.… By the time I graduated, I had mastered the strange art of transforming nothing into something. Every good thing that has happened to me as an adult can be traced back to that training. Several years later, I finished my MBA at Berkeley’s Haas School of Business. That was the fine-tuning I needed to see the world through an entrepreneur’s eyes.

If you’re having a hard time imagining what an education in entrepreneurship should include, allow me to prime the pump with some lessons I’ve learned along the way.

I succeeded as a cartoonist with negligible art talent, some basic writing skills, an ordinary sense of humor and a bit of experience in the business world. The Dilbert comic is a combination of all four skills.

1. Combine Skills. The first thing you should learn in a course on entrepreneurship is how to make yourself valuable. It’s unlikely that any average student can develop a world-class skill in one particular area. But it’s easy to learn how to do several different things fairly well. I succeeded as a cartoonist with negligible art talent, some basic writing skills, an ordinary sense of humor and a bit of experience in the business world. The “Dilbert” comic is a combination of all four skills. The world has plenty of better artists, smarter writers, funnier humorists and more experienced business people. The rare part is that each of those modest skills is collected in one person. That’s how value is created.

PBL. Most of our secondary students learn in rigid little disconnected pieces – math class, science class, etc. PBL students learn by integrating across the curriculum. Not only do they combine skills across the disciplines, but they discover how to capitalize on their strengths as they collaborate with their project teammates.

2. Fail Forward. If you’re taking risks, and you probably should, you can find yourself failing 90% of the time. The trick is to get paid while you’re doing the failing and to use the experience to gain skills that will be useful later. I failed at my first career in banking. I failed at my second career with the phone company. But you’d be surprised at how many of the skills I learned in those careers can be applied to almost any field, including cartooning. Students should be taught that failure is a process, not an obstacle.

PBL. In the traditional classroom all the evaluation comes from the teacher. Students tacitly learn that you need an expert to assess your progress. At best, grades (success or failure) serve as a “post mortem.” When students use the PBL approach they are engaged in meaningful self-reflection and learn to monitor their own progress in pursuit of their goals. Failure in this setting is an aspirational experience that drives them to improve and go back and try again.

3. Find the Action. In my senior year of college I asked my adviser how I should pursue my goal of being a banker. He told me to figure out where the most innovation in banking was happening and to move there. And so I did. Banking didn’t work out for me, but the advice still holds: Move to where the action is. Distance is your enemy.

PBL. Students in a traditional classroom spend the majority of their lessons learning basic knowledge from the teacher. Then maybe if there’s time, they may get a chance to apply the basics in an “activity.” (Note: that’s in quotes since the “activity” is so tightly aligned to lesson that it’s about as challenging as putting a round peg in a round whole.) PBL reverses that model. With a project as the goal, students go into action trying to uncover the foundational knowledge that will enable them to succeed. The project isn’t an add-on at the end of a lesson. It is the lesson.

HR  Dilbert Corporate Shuffle
HR Dilbert Corporate Shuffle

4. Attract Luck. You can’t manage luck directly, but you can manage your career in a way that makes it easier for luck to find you. To succeed, first you must do something. And if that doesn’t work, which can be 90% of the time, do something else. Luck finds the doers. Readers of the Journal will find this point obvious. It’s not obvious to a teenager.

PBL. PBL students are doers – actively engaged in design, implementation, presentation and reflection. You can’t “sit and git” PBL.

5. Conquer Fear. I took classes in public speaking in college and a few more during my corporate days. That training was marginally useful for learning how to mask nervousness in public. Then I took the Dale Carnegie course. It was life-changing. The Dale Carnegie method ignores speaking technique entirely and trains you instead to enjoy the experience of speaking to a crowd. Once you become relaxed in front of people, technique comes automatically. Over the years, I’ve given speeches to hundreds of audiences and enjoyed every minute on stage. But this isn’t a plug for Dale Carnegie. The point is that people can be trained to replace fear and shyness with enthusiasm. Every entrepreneur can use that skill.

PBL comment below

Consultant Dilbert Corporate Shuffle
Consultant Dilbert Corporate Shuffle

6. Write Simply. I took a two-day class in business writing that taught me how to write direct sentences and to avoid extra words. Simplicity makes ideas powerful. Want examples? Read anything by Steve Jobs or Warren Buffett.

PBL comment below

7. Learn Persuasion. Students of entrepreneurship should learn the art of persuasion in all its forms, including psychology, sales, marketing, negotiating, statistics and even design. Usually those skills are sprinkled across several disciplines. For entrepreneurs, it makes sense to teach them as a package.

PBL 5-7. The audience for the work of students in the traditional classroom is the teacher. From the perspective of the student, they’re being asked to present to experts who already know the material, assigned the lesson and will ultimately evaluate it. It’s a pretty phony audience.

In contrast, PBL projects generally culminate in a product that’s designed to be shared with peers and the larger community. PBL students learn to present to an authentic audience and have opportunities to hone more genuine presentation skills. Public speaking and persuasive writing are a natural element of PBL.

Peter’s footnote: As I think back to working in college, I remember a common element shared by most of my jobs (bussing in student cafeteria, dishwasher at a frat house) – was the free food. Unfortunately, the only solid food at the coffee house was Beer Nuts – my regular Sunday “dinner.”

Image credits: flickr/Andertoons – Dilbert Corporate Shuffle Card Game

Digital Storytelling in the Spanish Language Classroom

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. Here’s a guest post from one of the IEF finalists I met at the competition. For more on the competition and other guest posts click the IEF tag. ~ Peter

Independence HS Grad
Independence HS Grad

Teacher: Matthew Kelly, Independence High School (Charlotte, NC) Matt’s project site 
Project Title: “Espero [I hope]: presentational communication in Spanish through digital storytelling” 
Overview: Advanced and intermediate students of Spanish explore digital storytelling as a medium for self- expression using the Spanish version of Microsoft Photo Story 3 and Microsoft Movie Maker. The assignment required  students to speak, listen, read and write in the target language and introduced concepts of media literacy based on autobiographical narrative.

 

 Matt writes: 

“My mates and I witnessed an immense growth in vocabulary since we began speaking in Spanish dialect. I consider myself bilingual today.” ~ Zillah (Gambia/UK), grade 12

Grammar in a meaningful context Deep down this project was born as a grammar exercise. The project arose out of a curriculum meeting I had with my students to plan the direction we’d take over the next few weeks. They said, “We need to work on the conditional tense, the future tense, and the subjunctive mood, but we don’t want any worksheets and we’re not going to fill out verb charts.” The idea was to give students meaningful work that would naturally lead them to use the target grammar. All writing, discussion, and presentation was done in Spanish.

The Personal Essay: Our Hopes for the Future

We started with the students writing an autobiographical essay describing themselves and where they are in their lives right now, then going on to talk about their hopes and aspirations for the future. Students then recorded these essays as a digital audio presentation.

Fears for the Future: Exploring Technique Through a Science Fiction Film

Photo Story 3 makes movies by stringing together still photographs with music or narration. I wanted the students to make careful, deliberate choices about what images to use and how to sequence them along with the audio in order to create a coherent narrative. To see an example of successful filmmaking using still photographs, students viewed Chris Marker’s 1962 film La Jetée in French with Spanish subtitles. Native speakers of Spanish were surprised at how much of the French they could actually understand. Students identified the images and sequences that were the most memorable for them and discussed what made them effective.

You be the Director: Bringing Hopes and Dreams to Life

Having practiced with Photo Story 3 and having explored the technique of telling a story through still photos, students used Photo Story 3 to turn their digital audio presentations into digital video. Using their own photos and appropriately licensed images, students brought their essays about their hopes for the future to life in digital video.

The Oral History Project: Sharing Hopes and Aspirations for the Future

To give students a basis for cross cultural comparison and to encourage growth in the domain of interpersonal communication, students interviewed pairs of native and heritage speakers of Spanish their own age about their hopes and aspirations and recorded these interviews as digital audio recordings.

Tips for Implementation

Most students suddenly become perfectionists when recording digital presentations. Allow native speakers in the group to serve as coaches, listening to and critiquing their classmates’ recordings. This will provide opportunity for growth through non-threatening feedback.

We used Audacity® for our digital audio recording. Allow students who have used it before to circulate and serve as coaches. With a little practice, most students quickly become adept. Microsoft Photo Story 3 is quite easy to use and appropriate for classroom. Make sure students are aware there is no spell check feature in any language!

Many students have been encouraged by teachers to appropriate images from the Web without regard to license or attribution for use in school projects. This project offers an opportunity to educate students about plagiarism, respect for intellectual property, media literacy, and proper attribution of sources. You may wish to:

  • instruct students to use only their own photos;
  • show students how to search for images licensed for reuse;
  • show students how to use www.bibme.org to simplify the process of proper attribution; or
  • direct students to an online archive of images preapproved for educational reuse with citations provided.

 

Summary

“My mates and I witnessed an immense growth in vocabulary since we
began speaking in Spanish dialect…I consider myself bilingual today.”
–Zillah (Gambia/UK), grade 12

That’s what one of my students had to say about her experience with this project. For language teachers taking a communication based approach to language learning, this is a project that will really get students talking. The project addresses all the domains and functions of language: speaking, listening, reading, and writing, and both interpersonal and presentational communication.

Project links:

Students Learn to Create a Business – Tech Skills How To

cupcake business
cupcake business -detail from student powerpoint

I recently blogged from the 2011 US Innovative Education Forum (IEF) sponsored by Microsoft Partners in Learning. Here’s a guest post from, Kelly Huddleston, one of the teachers I met at the competition. For more on the competition and guest posts click the IEF tag. ~ Peter

Teacher: Kelly Huddleston, Franklin Road Academy (Nashville, TN)
Project: “Create a Business”
Abstract: Working with a partner, students create a business, beginning with creating a business plan, writing a mission statement and tag line, and then creating business cards and letterhead. Students also complete a series of spreadsheets to track their income and expenses, as well as produce a commercial and design a web site. Finally, students showcase everything to the rest of the class in a Power Point presentation.

Note: This was first posted on Kelly’s blog “To Kick A Pigeon and Other Musings”  For more samples of her students’ work and the rubrics she used click here

Kelly writes:

I saw an ad on Facebook for the Microsoft Innovative Education Forum, a conference hosted by Microsoft at their headquarters in Redmond, Washington, in July. They were seeking educators who could demonstrate how they used Microsoft products in their classes in unique, innovative, and real-world ways.

Microsoft experienced the highest number of applicants ever for this conference, and I was selected for one of the 100 slots. I am also the only educator in the entire state of Tennessee attending this all-expenses paid, two day, whirl-wind conference. I am quite excited and deeply honored.

Several have asked about my submission so I thought I’d detail it here.

For lack of a better name, I simply call this project “Create a Business.” Students in my Tech class, mainly freshman, do this project each semester, and I’ve been doing it for about eight years. It continually evolves and changes, but this is where I’m at now with it.

Basically, students create a business—as much as is feasible in four months and for high school freshmen. They can work with a partner or go solo. There are many things we leave out due to time constraints such as talking about incorporating, licensing fees, legal/liability issues, creating a shopping cart for their website, etc.

My only guidelines for the types of businesses they may pursue are:

  • All products/services must be legal.
  • There cannot be any minimum age requirements. For example, students are allowed to sell alcohol, tobacco products, firearms, permanent tattoos, etc.
  • They may not sell anything that is morally or ethically questionable even it satisfies requirements one and two.

 

Here’s the steps given to the students:

  1. Create a business plan detailing such things as the business name, products/services sold and their costs, contact information, operational hours, competition, etc. (Microsoft Word)
  2. Write a mission statement and tag line/slogan/motto. (Microsoft Word)
  3. Design a logo (Adobe Photoshop)
  4. Create business cards, letterhead, and other promotional print materials. (Microsoft Publisher)
  5. Create a series of six spreadsheets to track income, consumable inventory, capital expenses, fixed monthly expenses, payroll, and finally a net/profit loss statement for the first year with projections for the second year. (Microsoft Excel)
  6. Produce a :30 second commercial. (Microsoft Moviemaker)
  7. Create a website with a minimum of six pages: home page, about us page, contact us page, and pages to highlight all products/services sold—pictures, prices, descriptions, warranties/guarantees, return/shipping policies, customer testimonials, etc. (Adobe Dreamweaver)
  8. Create a presentation to showcase everything that was done to create this business. (Microsoft PowerPoint)
  9. Present everything to the rest of the class in a 10-15 minute presentation complete with professional business attire and bringing in “samples” of their products.

 

Implementation Tips

  1. Have a thorough grading rubric to present to students at the start of the project. I find students calculate their own grades as they go. Those who make As usually realize around the halfway point that need do some sort of extra credit to make an A. Those who don’t make the grades they desire cannot tell me they didn’t know something was required.
  2. Checkpoint progress throughout the process. For example, I will give my students one week to create their business cards and other Publisher documents. At the end of the week, I will check them off for a grade to make sure they are done and all basic requirements have been met. I do not grade their spelling, grammar, creativity or things of that nature at this time, although if I notice an error or design flaw, I will make suggestions.
  3. Show students finished examples of each new phase before they begin in. Example, before we start working on the commercial I will show my students dozens of examples of commercials the past group of students have produced. I will point out elements that were well done, creative and/or effective, and I will point out those items that could have been done better or should have done differently. I will show them A examples as well as C examples so they know what to expect going into it.

 

Outcomes

  • Due to the nature of our school, many of my students will become owners or managers of businesses someday. I’ve actually had students so inspired by this project to start or manage their own businesses while still in high school. I’ve also had students who enjoyed and excelled at the web design part so much, they later went on to make business web sites for friends and family—for pay.
  • Students are highly engaged in this project, often spending additional time outside the classroom working on it—by their choice, not because they have to. They are allowed a tremendous amount of freedom in design and creativity.
  • This project prepares them for their future careers in a very authentic, real-world manner.
  • I have had numerous parents each year comment to me how they wished they had a project like this when they were in school.
  • I’ve had many students and parents thank me for teaching them or their children things they will actually use in the “real world.” There is no greater complement to me.

If you are interested in the details of this project for your own use in your classroom, or if you are interested in Kelly’s perspective on the Innovative Education Forum, please contact Kelly via her blog. For more about Kelly click here.

Five Reasons to “Like” Project Based Learning

like small

I’m the Aug 1st kickoff speaker for the 2011 PBL Summer Institute held at the Valley New School in downtown Appleton WI.  As the opening keynote, I’ll be setting the stage for what should be five days of valuable workshops, culminating in Project Foundry training – an effective PBL management system. Tweet us at #VNS11 and view our Twitter visualizer here.

To get things started I’ll highlight five reasons why the traditional approach to instruction is failing our students:

  1. Teaching isn’t telling.
  2. There’s a new literacy that alters the traditional information flow beyond the classroom.
  3. Life’s become an open-book test that has devalued lower-order thinking skills.
  4. Students need to be able to succeed in an unpredictable world.
  5. Most classrooms rarely engage students in reflecting on their progress as learners.

Along the way I’ll use activities and sample projects to illustrate five reasons to “like” PBL. Click here for a link to my presentation website with a variety of PBL resources, videos and more.

The conference is co-sponsored by the TAGOS Leadership Academy and the Wisconsin Project Based Learning Network

Image credit: flickr/FindYourSearch

How to Flip Your Classroom – and Get Your Students to Do the Work

 backflip-1

Recently I shared lunch with colleague and friend, Mike Gwaltney. He teaches in a variety of blending settings both in class and online. We got into an interesting discussion about ways to deliver instructional content and learning process both in and outside the classroom. The conversation quickly turned to the notion of “flipping the classroom.” This is the idea that teachers shoot videos of their lessons, then make them available online for students to view at home. Class time is then devoted to problem solving – with the teacher acting as a guide to teams of students. It’s a great approach that flips the delivery of the lesson to homework – it’s like a TiVo time shift that can reshape your classroom. More about flipping here.

Watch this video to see flipping in action – cool graphics courtesy of Camtasia Studio.

Both of us admired teachers (like these in the video) with the time, technology and talent to do video productions – but questioned how many teachers would be able to morph into video producers. Moreover, with the growing catalogue of free online content – we questioned why a teacher would even want to bother to produce their own online material. As Mike quipped – “why would someone video their own Lincoln lecture – when you can watch Gary Wills online?”

Flip the delivery of the lesson to homework – it’s like a TiVo time shift that can reshape your classroom.

Ultimately, we saw flipping the class as a great opportunity to engage our students in taking more responsibility for their learning. Why not let your students curate the video lessons from existing content on the web? As a follow up to our chat, here’s my seven-step how to:

1. Start slow! Pick a single upcoming lesson or unit that you already plan to teach.

2. Recruit a few of your savviest students to do the research to find existing online video material to support the lesson. They should include a text overview defining what the students should be looking for in the video.

3. Also work with the student team to develop an in-class activity that students will do after viewing the video.

4. Post the video lesson to your content manager. Don’t have one? Just use a free Google website – very easy to embed or link to videos there.

5. Then run the video as a pilot lesson for the whole class. Part of their assignment is to decide what they like (and don’t like) about the each component of the lesson. In other words, they assist in the design of rubrics for selection of videos and integration of the video lessons into a classroom activities.

6. Then repeat step 1-3 until you get a good basis for selection of future videos.

7. Repeat 1-6, as needed, until your students have curated a collection of online content to support your classroom. They would also be responsible for better defining what constitutes “high-quality” online content and how that can be best used to support a more student-centered classroom.

Extension: You might even consider adding some pre-assessment for upcoming units – using a formative pre-test or student self-assessment rubric to let students decide which elements of an upcoming unit need video support. Then based on the formative assessment – assign teams of students to curate online content while you work with them in class to design future follow up class activities. If this process works, think of all the class time you would free up. No concerns of running out of time to “cover” the required material. Instead of class time being filled with the pointless transfer of information from teacher to student, you and your students would have the time to apply and explore the content in a more engaging and project-based classroom. Who knows you might gain so much time that you’ll have the chance to discover your inner Scorsese – and go on to produce your own instructional videos?

Image credit: flickr/Nasser Nouri